Thursday, 10 March 2011

Evaluation of Q Magazine Re-Make


As part of our coursework task, we were required to re-make a music magazine cover. While looking through music magazine covers, I was looking for one that I could ask a friend to model for me, and when I found the Madonna Q magazine cover through Google I knew I could re-make it.

Before I took my main image I made the layout of the magazine using Adobe Photoshop CS3, and on the original cover there wasn't a huge variation of font styles, however there were changes in the colour and sizes, especially concerning the headings of different articles, for example the title of 'MADONNA!' was in a much larger font size and a bright red so I took that into account and remembered to make sure it was larger on my mock-up. On the right hand side of the cover the titles are in red and on the left hand side they are in black, so they are opposites on each side adding interest to the cover. The cover also has graphic features such as the lines separating titles on the right hand side of the cover, the incentive on the top left hand corner acting as a seal of approval to the cover and the barcode. The seal of approval was very easy to replicate as it used simple fonts and colours and both versions look very alike. With the barcode, I moved it to the bottom left hand side of the cover as there was already a text box there that I couldn't decipher due to it pixelating, so I moved the barcode there to fit better on the cover as it looked to cramped in the original space.

As I mentioned before, the fonts on the cover are quite basic and so were easy to find, the only tricky font to find was the ‘Q’ logo to act as the masthead, but my main image covers the main piece of the logo, so the font that I found in the end didn’t need to be exact as the recognisable flick in the ‘Q’ was masked by my model anyway. When it came to taking the main photograph, I found some fabric that was a colour akin to the dress Madonna was wearing, and gave my model similar make-up and hairstyle to how Madonna was styled for the magazine shoot. The main difference between the original cover and my re-make is the fact that Madonna is tanned for her shoot, whereas I wasn’t able to have a model with that skin colour.

When it came to positioning my model, we found it really awkward to get the pose exactly right, especially with the angle of her head as well as hunching her shoulders. The model had to be giving eye contact to the reader, which made it more difficult. However, once the hand was positioned correctly, the photograph looked a lot more effective. After that, I used Photoshop once more to cut the model from the original image on one layer onto the layers of the text and graphic features and then neatened it up around the edges, specifically where the model’s head overlapped the masthead. Also, my models bra straps were still visible on the photograph so I used the clone stamp to remove those to smooth the skin and make it look natural. Overall, I’m really happy with how the re-make turned out, but if I were to do it again I would probably take the photograph before making the layout because I think it would’ve made the whole process a lot easier. Also, I would’ve worked more on getting the pose exactly right to make the cover look exact.  

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